IEVGEN GARTMAN. The Impact of Machine Learning Algorithms on Improving the User Experience in E-Commerce. International Journal of Computer (IJC), Jordan, v. 52, n. 1, p. 38–43, 2024. Disponível em: https://www.ijcjournal.org/InternationalJournalOfComputer/article/view/2303. Acesso em: 3 oct. 2025.